Shriram Automall India Limited (SAMIL), India’s No.1 platform for exchange of pre-owned vehicles and equipment, has joined hands with Religare Finvest Limited. With this tie-up, the company marks a successful commencement of its association with the financial institution and extends the benefits of its holistic solutions for the disposal of all types of pre-owned immovable assets.
Sharing views over the tie-up, Mr. Sameer Malhotra (CEO, Shriram Automall India Limited) quoted; “Shriram Automall since its inception has created a unique path for industry to follow, getting associated with leading financial institutions within a span of just 5 years like Religare is a proof that we are indeed on the right path and will continue to create benchmark with our professional services when it comes to disposal of pre-owned assets” 
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​Sameer is a professional and dedicated worker with a knack for understanding the challenges of markets. He is also a balanced manager who keeps a focused eye on customer service while at the same time maintaining costs as well as achieving company targets. With more than 25 years of expertise working in several roles, he has gained immense reputation in the areas of team management, business strategy, management and business planning.

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Demand for used vehicles across segments – commercial vehicles, passenger cars, two- & three-wheelers and off-highway – has been constantly on the rise in India in the last few years. Set up in 2011 with the sole aim of tapping the potential of the pre-owned vehicles market, Shriram Automall (SAMIL) has proved to be a one-stop shop providing customers with comprehensive solutions which no other company has managed to deliver till today. SAMIL has created a pan-India presence with more than 150 bidding locations and over 56 Automalls across the country. The company has been growing consistently since inception and expects a jump in turnover of around 30 per cent in FY16. 

​Talking to MOTORINDIA at the recently concluded Auto Expo Motor Show in New Delhi, Mr. Sameer Malhotra, CEO, SAMIL, said: “We are in the concept business, so we need to keep going back to our users to understand their requirements better. Our aim in participating in Auto Expo was to explain to the vehicle manufacturers and dealers the exit route we provide to sell their used and end-of-life vehicles from their customers. The vehicle models which sell the most naturally have a better resale value, and this is an important aspect we are trying to educate our customers on. We are also trying to meet new people who could be potential partners and customers for our business.”

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​Shriram Automall India Limited (SAMIL) has been a pioneer in organising physical platform for the trade of used vehicles and equipment across India. It serves an exhaustive range of pre-owned commercial vehicles, construction equipment, tractors, cars and SUVs, 3 wheelers, and 2 wheelers  to create a unique bidding experience for its customers. SAMEER MALHOTRA, DIRECTOR & CEO,  SHRIRAM AUTOMALL INDIA LIMITED offered CONSTRUCTION OPPORTUNITIES a peek of the growing Automall business.

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​Shriram Automall India Limited (SAMIL), India’s OneStop Destination for exchange of Pre-owned Vehicles & Equipment, inaugurated its 60thAutomall facility in Dhanbad (East India). The company has achieved the benchmark figure of 60 well structured Automallsacross the country in a span of just 5 years. The Automall is the7th facility in the East Zone and is in line with the aggressive expansion plans of the company. Spread across a sprawling 2.5 acres of land, the Dhanbad Automall is located at one of the most prime locations on the Tundi road. The Automall promises complete solutions to the pre-owned vehicles and equipment related needs of transporters, contractors, dealerships, manufacturers and individual buyers and sellers in Dhanbad and nearby locations.
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“Shriram Automall Kanpur makes a substantial contribution in our business generated from North India. Currently, we are proud to associate with over 2600 customers through this Automall who have marked their regular participation in our bidding events. In near future, we are eyeing at reaching out to huge masses by launching new Automall facilities in Aligarh, Agra and Lucknow”, quoted Mr. Sameer Malhotra, CEO of SAMIL, who marked his esteemed presence at the special bidding event along with Mr. M.I. Abbasi (Executive Director & CEO-North, East & Central Zone of STFC), Mr. KK Sharma (Regional Business Head of STFC) and Mr. Bhaskar Ghosh (Zonal Head-North of SAMIL). 

As FY15-16 marks its onset with promising days ahead for Indian automobile industry, we at Shriram Automall are all set for the road ahead with our accomplishments in the previous financial year. The well-achieved expansion plan, both in numbers and across India, has set an incredible benchmark to explore new business avenues and initiatives in the current financial year. Together with our customers, we aim at making the exchange of pre-owned vehicles extremely lucrative for India. Value-for-money transactions will be the main objective of every association in order to create an extremely beneficial acquisition and disposal through our unique bidding platforms. Apart of pre-owned vehicles and equipment, now we have gold and housing as new segments within our operations. Even two-wheelers and buses also began their journey in the last financial year and we are eyeing at a major thrust of business operations within these segments.

While India decides to go online for its needs, we plan to take online bidding on to great heights through three dedicated web portals bids.samil.in, gold.samil.in and property.samil.in. Like previous year, used cars will definitely pickup demand in the year ahead. Our focus will be to cater to the demand with our holistic solutions.

 

Delhi: Why do you think customers will want to come to Shriram Automall?

First and foremost reason would be the transparency of the bid. Also, we have so much of options are available for the customers to choose from in one place. And in the auction, the prices of the vehicles are fixed according to what we think people are willing to pay in the market.


How has the growth been for SAMIL?

There is no de-growth as far as we are concerned. We are growing 50% year on year currently across all the segments and we expect to maintain the same pace this year also. De-growth is present in the new cars and commercial vehicles segment but not in the used car segment. There is still more demand for used vehicles as people are willing to go for used cars to save money. While people are still conservative about used cars, the demand is there.

What are the segments that the company is dealing with?

In 2011 when we started, we were just dealing with commercial vehicles. Then we slowly entered the agriculture segment in 2012 and section equipment segment in 2013. And just six months before, we included passenger cars. We slowly entered all the segments and the growth is happening across all the segments.

Though we have already started two-wheelers segment, it is still in the initial stages as we are working on strategies with two-wheelers market being a very big one. At this stage, we want to concentrate on other segments and once we stabilize those verticals, we will focus on two-wheelers segment.

Right now, we are working on passenger cars and its expansion. We started with the stock of banks and finance companies. Then we went to the rental companies and the dealers who had the stock coming back to them. We are helping them to clear the stock. Going forward, we will go for smaller dealers and end users of the cars.

What is the plan for expansion of your network?

We have 34 Automalls across India and around 13 in South India. We are looking to expand it to 60 Automalls pan india in FY 2014-15 and close to 40% of them will be in South India, as predominantly, Shriram has more customers in South India and the demand is also more in this part of the country. In the next three years, SAMIL has plans to open I00 Automalls in the next three years.

For pan India, we are providing the same kind of solutions everywhere without any difference in the bidding experience or the customer experience. We do refurbishment for the existing stock which comes to us. But we are not looking into expanding it as a standalone services.

We work closely with several leading banks such as HDFC, ICICI, Kotak Mahindra, IDBI and State Bank of India and in the private sector, with finance companies such as L&T, Tata Capital and more.

Source: http://www.cardekho.com/india-car-news/interview-with-mr-sameer-malhotra-ceo-shriram-automall-india-limited-samil-13207.htm